Monday, August 11, 2014

Blast from the past: The column we did NOT run about Rick Bacon leaving

When #RickBacon left us in Barnwell to go to one of CNI's new daily newspapers in Florida, I was both sad and mad. I wrote this column, but we did not run it because Dan Johnson, our editor, and maybe Rick, thought it might come across as me berating the community for not being thankful enough.
I do not understand that objection, since I WAS trying to berate the community.
But anyway, this is about Rick's cred as a journalist, and worth it now, I think.

They've been talking about calling it a roast. What's better for him, one might think? Pork roast. Let's turn the temperature up — baked ham.
Fried Bacon.
We're going to have a little get together to bid farewell to Rick Bacon, regional publisher of the five papers and the press plant that comprise the Barnwell Region of Community Newspapers, Inc. Rick's moving on to bigger things, taking over one of CNI's two new daily newspapers in Florida.
A roast would be perfect for Rick. It's in keeping with his personality. He loves to joke. The old Dean Martin roasts often had risqu_ humor, and Rick has been known to make the ladies in the office blush. Thanks to the nuns at St. Raymond's Elementary School, I'm a repressed  Bronx Irish Catholic boy, so on occasion, he's turned even my pale face red.
But a roast is a completely light affair.
I'm not in the mood for just jokes. Rick's going, and I don't think the community fully understands what Rick has done here with The People-Sentinel.
I think we need to have an Irish wake, instead. A roast is food and jokes at a celebration. A wake is better food, better jokes, songs, some wailing and screaming. The best ones will have a knock-down drag-out of a fight. An Irish wake is as fun and funny as a roast, but it has an ironic twist. Ironic because the reason for the "party" is gone.
Rick would tell folks he's just a marketing guy who came here with a focus on the advertising. Or he'd say, "I'm just an ignorant hillbilly," right before he was set to kill the college boys with their stupidity or lack of insight.
Rick made the newspapers in this region some of the best NEWSpapers in the state. If you ask him how, he'll say he hired good writers and a good editor to herd them. There's some truth to that. In the last four years, The People-Sentinel has been named the best large, and The Allendale County Citizen Leader was named the best small weekly newspapers in South Carolina. Rick's editors and reporters have pulled in crates of awards. The People-Sentinel was touted in a college journalism textbook. A textbook example of a good paper, literally.
Hiring people he says are journalists isn't the only thing he did, however. He indulged his journalists, and by by doing so, indulged the community, though the community doesn't know how much.
Here are some examples.
1) During the consideration of the regional hospital, we got the request for proposals and the proposal by the company that was going to come here. I suggested we run them intact, even though it would take up a lot of space.
Now, a full page newspaper ad costs about $600. Rick gave me multiple pages to run the proposals.
2) Our local high schools are afforded the opportunity to run a full page "newspaper" in The People-Sentinel each week, if the students choose to take it. Barnwell High has taken the most advantage of it. If any other newspaper in the country provides similar space, I'd imagine that it's done at charge. Barnwell High had more than 30 such pages last year, and is on pace to meet or beat that number this year. Williston-Elko and Blackville-Hilda High Schools did pages after the yearbook is completed. Jefferson Davis Academy wants in now. Allendale-Fairfax High School wants in.
We scan photos, provide some paper and a little technical advice, but we don't produce these pages. The students do. But this was Rick's idea, and what he's doing is giving away a piece of the newspaper that would make him money if ads were on it. It's an amazing bit of community service for which Rick has never gotten thanks or credit.
3) During the Bicentennial Year, we went all out. We usually have two color pics on our A fronts, maybe three on our community fronts. Color photos require extra time and effort, and cost an arm and a leg. The Bicentennial parade was featured on our Community Section front page with more than 30 color pictures. That many pictures on a weekly's page is rare. That many pics is unheard of. As good as that was, we beat it. We had a color Community front on the downtown the Fourth of July stuff, and a color Community page on the fireworks. I thought our Bicentennial coverage was extraordinary for any newspaper of any size, yet our coverage was barely mentioned, then quickly dismissed, at the Bicentennial Closing Ceremony.
4) Rick's most impressive thing, to me, was just letting me tell one story. I covered a murder trial that ended earlier than expected. The story would have lost its impact if we pieced it out over weeks. I stayed up 36 hours straight, and in the end, handed Rick three full pages of stories, complete with photos, detailing a murder, its effects on a family and on why the trial ended the way it did. It was a good story, worth telling, but I still thought Rick would say it was too much. But Rick gave me the space to tell it. He even let me go home and get a couple of hours rest before I had to come back and do the rest of the news section.
The thing was, he listened when we told him what we needed, but he never deferred to our judgment. It was always his decision.
Rick Bacon has given out color pages and full pages, even though it hit him in his wallet. It cost him a little, but it was always in the best interests of our readers. He's not just a marketer, and he's certainly not an ignorant hillbilly.
Rick Bacon is a journalist. It's the highest praise I know to give.
Barnwell is losing a talented journalist.

Do you understand why I want this to be an Irish wake?

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